Octagon Recruiting

Those wacky viral marketing guys from "Lost" are at it again.!

Just before the end of this year's season finale, a "commercial" aired for something called Octagon Global Recruiting, a division of the fictional Dharma Initiatve. They were "advertising" for recruits for some sort of project, and said they'd be in the San Diego area at the end of July.

That coincides with the dates of Comic-Con, and sure enough they will have a booth there, to "recruit". Whatever that means. The emails went out today:

ATTENTION ALL RECRUITS - DHARMA HEAD OF RECRUITING TO ATTEND LAUNCH

Octagon Global Recruiting, on behalf of the Dharma Initiative, is pleased to announce that Dharma's Head of Recruiting, Mr. Hans Van Eeghen, has confirmed his availability for the launch of our latest recruiting drive at Comic-Con 2008...

What's also interesting if you go to that webpage and view the source code, these messages in comments stand out:

…If you’re reading this, wanna hear something cool?
I’ve got intel about his little “recruitment drive.”
They’re doing some kind’ve personality/IQ testing or something down in SD for ComicCon.
Buddy of mine works down there and has the approvals for their “booth,” he says once you go in no one knows what happens inside and you need an appointment to get in. He also said to make sure you’ve got your Bluetooth on and visible – he’s rigged up a little something.

AND

The whole thing sounds like elitist B.S., doesn’t it?
Well, I’m getting in that booth and taking the test.
As many times as I have to before I “pass” (whatever that means?)
And then…
If I can?
I’m gonna tape it so EVERYONE can see what these idiots are up to.
Should be fun, right?
See ya in SD. RuckusGuy OUT.

Labels: Lost